Google & Meta Ads Specialist

A digital dashboard displays metrics related to web performance. Graphs show detailed statistics such as total clicks, total impressions, average click-through rate (CTR), and average position over time. The chart utilizes various colors to distinguish different data sets, and the interface features tabs labeled 'QUERIES', 'PAGES', 'COUNTRIES', 'DEVICES', and 'SEARCH APPEARANCE'.

I manage high-ROI ad campaigns across Google, Meta, and LinkedIn — helping brands scale with data-backed, performance-driven strategies.

150+

Happy Clients

5+

Years Experience

500+

Compaigns Managed

Usman Abbasi

Digital Media Buyer

My Expertise

Google Ads Specialist + Cross-Platform Media Buyer

I manage and scale ad campaigns across Google and Meta to drive qualified Traffic, Leads, and ROI.

Google Ads Management

ROI-focused campaign management across all Google Ads types — from strategy to execution, tracking, and ongoing optimization.

🔍 Keyword Research & Funnel Strategy

📈 Search & Display Campaigns

⚡ Shopping & Performance Max Campaigns

🎯 Conversion Tracking (GA4 + GTM)

🔁 Ongoing Optimization & Bid Strategy

📊 Performance Tracking & Analytics

Social Media Marketing

Full-service content and community management to build trust, grow brand reach, and maintain engagement across all platforms.

🖋️ Content Creation & Scheduling

🤝 Community Management & Inbox Replies

📈 Brand Strategy & Engagement Growth

🧭 Performance Reporting & Insights

🚨 Crisis Monitoring & Response Strategy

Social Media Management

Full-service content and community management to build trust, grow brand reach, and maintain engagement across all platforms.

🖋️ Content Creation & Scheduling

🤝 Community Management & Inbox Replies

📈 Brand Strategy & Engagement Growth

🧭 Performance Reporting & Insights

🚨 Crisis Monitoring & Response Strategy

Success Stories

These campaigns delivered measurable growth — more Leads, better ROAS, and Lower Costs. Real businesses. Real results.

Beauty & Cosmetics

three people sitting in front of table laughing together

Grew a premium skincare brand’s revenue and visibility through targeted Google Shopping & Meta Ads. Our full-funnel strategy delivered a 4.8x return on ad spend and expanded brand reach by 450% in just 3 months.

Launched geo-targeted Google Ads and Meta campaigns to generate high-intent leads across 6 Gulf countries. Within 90 days, the company saw a 320% increase in lead volume and expanded its regional customer base significantly.

Educational Platform Success

🎓 E-Learning Platform Management

📅 Daily Content Scheduling

🖥️ Website Maintenance & Updates

📊 Improved Workflow Efficiency

💡 End-to-end content and platform support for educational websites & Facebook pages.

+280%

Enrollments

🛍️ Fashion Retailer (E- Commerce)

📈 +340% Sales Growth

💰 4.2x ROAS

🧠 Executed Performance Max & Shopping Ads using feed optimization, A/B testing, and remarketing audiences.

💼 SaaS Lead Generation

📈 500+ Qualified Leads

💸 -65% CPA

💡 High-intent search ads with optimized landing pages and bid automation.

🍽️ Restaurant Chain Expansion
📍 +280% Store Foot Traffic
🌐 15 Physical Locations
📊 Local Google & Meta Ads using geo-targeting, location extensions, and radius bidding.

Restaurant Chain — +280% Foot Traffic Across 15 Locations

SaaS Lead Generation

Educational

6 Gulf Countries

+65%

Engagements

Cosmetics Brand Growth

4.8x

ROAS

+450%

Brand Reach

Transportation

320%

Lead Growth

What Client Says

Don’t Just Take My Word For It

Here's how my clients describe their experience — real results, real impact, real growth.

"Usman’s approach to social media marketing completely elevated our digital presence. His deep understanding of our audience helped craft Meta and Instagram ad campaigns that drove real engagement and brand lift. His strategic input has been a major asset to our growth."

Michael Chen

Marketing Director, Fashion Forward

"Usman transformed our Google Ads performance completely. Our ROAS improved by 300% in just 3 months. His expertise in keyword research and campaign optimization is exceptional."

Sarah Johnson

CEO, Tech Start Inc.

📦 Industry: SaaS | 💼 Service: Google Ads Strategy

★★★★★

"Usman he played a crucial role in establishing and expanding Tawaf Transport’s digital footprint. His targeted paid ad campaigns effectively reached the right audience throughout Saudi Arabia, resulting in steady leads and increased bookings. Highly recommended!"

"Working with Usman transformed our e-commerce ad performance. His expertise in Meta and Google Ads helped us increase ROAS while scaling smoothly. A solid professional with a deep understanding of media buying."